Apple unveiled today a new generation of iPad Air models powered by the M3 chip, alongside a redesigned Magic Keyboard, marking a significant upgrade to its mid-range tablet lineup.
Why it matters: The update delivers substantial performance gains and refined accessories, positioning the iPad Air as a more compelling alternative to the high-end iPad Pro for consumers who prioritize value and portability.
Technical Specifications: The new iPad Air boasts impressive specifications and capabilities:
- M3 chip with 8-core CPU and 9-core GPU
- Up to 35% faster CPU, 40% faster graphics than M1
- Double the performance of A14 Bionic iPad Air
- Enhanced Neural Engine for AI tasks
- Options for 11-inch and new 13-inch display
Pricing and Configurations: The new iPad Air offers a range of configurations to suit different needs and budgets:
- 11-inch model starts at $599
- 13-inch model starts at $799
- Storage options up to 1TB
Apple’s M3 chip provides a significant performance boost compared to previous generations, nearly doubling the speed of models powered by the M1 chip. This translates to faster app loading times, smoother multitasking, and improved graphics performance for gaming and creative applications.
The updated Magic Keyboard features a larger trackpad and a 14-key function row, providing quick access to commonly used controls. The keyboard magnetically attaches to the iPad via the Smart Connector and includes USB-C charging capabilities.
“iPad Air is so popular because of its unmatched combination of powerful performance, portability, and support for advanced accessories, all at an affordable price,” said Bob Borchers, Apple’s vice president of Worldwide Product Marketing.
In addition to the new iPad Air models, Apple has also refreshed its entry-level iPad with the A16 Bionic chip, providing a significant performance boost over the previous generation. The company claims the A16-powered iPad outperforms every available Android tablet by a factor of up to six.
While specific battery life figures were not provided, Apple claims the M3 chip offers improved power efficiency, potentially extending battery life compared to previous models. However, battery performance may vary depending on usage patterns.
The new iPad Air is available for pre-order today and will begin shipping on March 8. With its combination of performance, portability, and competitive pricing, the M3 iPad Air is poised to be a popular choice for students, travelers, and creative professionals.
